Carrotmob Flash Mob Activism is a Success

Earlier this week I met Brent Schulkin at EcoTuesday who shared about his Carrotmob vision: organizing consumers (via Flash Mobs) to make massive group purchases at companies who make environmentally friendly choices.

After a bidding war between local businesses, K & D offered to use 22% of the day’s gross profits to upgrade their store to be more environmentally-friendly and energy-efficient.

2016-03-21T19:30:52+00:00 Categories: Culture|

About the Author:

Aaron co-founded CivicActions in 2004. In his role as Chief Experience Officer (CXO), he is responsible for company culture, talent acquisition, professional development and marketing.

In 2016, Aaron served at the United States Digital Service (USDS) helping improve the way the federal government procures digital services through culture change, policy reform, and strategic planning.

He brings more than 20 years of information technology, free and open source software and consulting industry experience to managing the firm and advising clients.

Prior to CivicActions, Aaron facilitated leadership and communication seminars, creating extraordinary opportunities for men and women to deepen relationships, accomplish personal goals, and realize their authentic passions. He brings this experience to the unique aspects of generating a healthy organizational culture within a distributed team.

He has presented at numerous conferences on a diverse range of interests and passions including federal procurement, organizational culture, digital strategy, free and open source software and mindfulness.

Aaron lives between Oakland, CA, Washington D.C. and San Mateo, Costa Rica, with his wife Nikki and their two daughters. He is passionate about photography, pugilism, snowboarding, podcasts, and fostering community.