They've got many Kiwi celebrities on for the campaign, some which are known internationally too; Most notably Lucy Lawless (Xena Warrior Princess) and Keisha Castle Hughes (From Whale Rider and award-winning other films).
A few months ago I blogged about the Greenpeace KleerCut Campaign targeting Kimblery Clark (maker of Kleenex and other paper products that are made of old growth timber).
Well, some Greenpeace activists struck again, this time in Chicago, keep up the good work!