Women's Economic Security Campaign

The Women's Economic Security Campaign is a shared project between The Women's Funding Network, Chicago Foundation for Women, Women's Foundation of California and Women's Foundation for a Greater Memphis. The goal of the campaign is to use the power of women's funds to increase economic opportunities for women and their families. Investing in women-led solutions and policy education, the collaboration emphasizes lasting solutions to bring women out of poverty.

The collaboration determined the Women's Funding Network website was the best place to host this related website, which was not a project of any one agency. Creating visual and architectural disctinction between the organization and the campaign was the task at hand - and completing the work in three weeks was the challenge.

Working together closely in defining the tasks, considering the technical options, and approving completed work, the collaborative team successfully launched in time for their presentation to project funders. Sophisticated analytics were provided to enable tracking the success of this campaign relative to other activities and help them determine its effectiveness.