My session Show Don't Tell: Guerilla Usability Testing at Drupalcon San Francisco will outline quick usability testing strategies to bring users to the decision-making table.

All too often we build complex websites based on pure guess work about what users want and how they will behave on a site. We are not psychics. Users often surprise us by navigating in ways we didn't even realize were possible. Metaphorically, we may build the equivalent of a skyscraper, only to find that people only use the restroom in the lobby. Show Don't Tell: Guerilla Usability Testing will provide an overview of how to define a testing methodology, identify participants, facilitate and record sessions, present results and make recommendations. Let's bring user-centered design front and center into the design process, and show the Drupal community's commitment to usability.